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May 9, 2022

Why do people spend $100k on a single Dorito?

Why do people spend $100k on a single Dorito?

Today, if you take a chip out of a bag and think it looks like Jesus, you can either eat it, tell the person next to you, or try selling it on eBay for $10k. In this special episode, Jacob dives into the lucrative market for oddly shaped snacks and the psychology behind them.


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