Aug. 6, 2024

How sports & music tourism are becoming a $1.5T industry

How sports & music tourism are becoming a $1.5T industry
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Season 1

People are spending loads of cash on events. In addition, lots of folks are even making trips out of specific events like the Olympics or Taylor Swift concerts. This sports and music tourism industry is gaining momentum among Millennials and Gen Z, so much that it’s heading for profits in the trillions. So, how did we get here? Plus: Elon Musk continues an OpenAI lawsuit and Mars Inc. looks to acquire another snack giant.


Join our hosts Jon Weigell and Sara Friedman, as they take you through our most interesting stories of the day.


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