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March 18, 2024

What’s with WcDonald’s? Anime-themed McDonald’s creates a buzz

What’s with WcDonald’s? Anime-themed McDonald’s creates a buzz
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Season 1

The Mcdonald’s marketing team has gone full otaku with their WcDonald’s experiential activation. The anime themed campaign brought in a lot of press fo the legacy fast food chain, but was it done well and can other businesses learn from this?


Join our hosts Jon Weigell and Juliet Bennet, as they take you through our most interesting stories of the day.


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